Building and maintaining a brand or reputation on Facebook can be a daunting task. As the infographic from DemandForce indicates below, building a brand can take some time to establish but can also be destroyed in a hot minute.
It shouldn’t be surprising that 88% of respondents polled found what people say to be more influential regarding the perceptions about a brand. What is surprising is that only 59% found company communications less important.
What are some ways to maintain a good